From Complaint to National Headlines: The Swing Daddy Story

Over the past few weeks, Swing Daddy has found itself at the centre of a national conversation.

What started as a complaint about one of our shirt designs was formally reviewed by the Advertising Regulatory Board. After reviewing the designs, the Board ruled in our favour on every count, finding no breach.

Since then, the story has been picked up by multiple major publications across South Africa, bringing Swing Daddy into the national spotlight.

For us, this moment has never been about controversy for the sake of controversy. From day one, Swing Daddy has existed to bring personality, humour, and individuality back into the game of golf.

Golf is steeped in tradition — and we respect that. But we also believe there’s room for golfers who want to express themselves, stand out, and have fun on the course.

The response from the golf community has been incredible. We’ve received thousands of messages, visits, and orders from golfers who share our belief that the game should be enjoyed, not just played.

Below are some of the publications that have covered the story:

DFA Article
IOL Article
2 Oceans Article
JHBetc Article
Sunday Times
Cape Argus Article
Conviction Article

We’re incredibly grateful for the support from our customers, the golf community, and everyone who has followed the journey.

This moment doesn’t change who we are.

It reinforces it.

Unapologetic by design.